Bird's Eye Business Planning & Adventures
Writer, Activist, Teacher
Track A: Start-Up Businesses
Day 2 Workshop

Jodi Rhoden is the founder and former owner of Short Street Cakes in West Asheville and the author of Cake Ladies: Celebrating a Southern Tradition. Jodi uses her 10-years of small-scale business experience to offer classes and one-on-one mentoring through Mountain Bizworks and Birds Eye Business Planning and Adventures. Jodi relishes working with small-scale food producers and farmers, independent artists, healing arts practitioners, and other social entrepreneurs to discover meaning in their work through developing their mission and vision. Jodi loves to travel, aspires to keep bees, and is currently writing a memoir about her life in cake. She lives with her family and two chickens in West Asheville.